Sumbae required a brand identity that celebrated Sumba’s cultural heritage while appealing to both locals and international visitors. We developed a comprehensive branding system inspired by traditional ikat textiles and island motifs, supported by a story-driven color palette. Deliverables included print collateral, a series of vintage-style postcards, and apparel designs. These elements established Sumbae as a modern yet authentic cultural brand rooted in the spirit of Sumba.
Branding
Logo Design
Graphic Design
